HIGHLIGHTED NEWS
According to the General Statistics Office, the average monthly income per person in rural areas is estimated to reach VND 6.7 million in 2025, an increase of about 24% compared to 2024. With over 60 million people living in rural areas, accounting for 65% of the country's population, this region is emerging as a new driver of consumer growth. According to a report by Nielsen, rural consumers are no longer focused solely on low prices as before; they are increasingly prioritizing branded and quality-assured products. The minimart retail model has proven to be both suitable and effective in rural areas. This segment achieved a compound annual growth rate (CAGR) of 45% between 2016 and 2023, far exceeding the 11% growth of the overall modern grocery retail sector. With a compact design and focus on fresh food, minimarts meet the flexible shopping habits of rural consumers, who typically travel by motorbike and value convenience and proximity. From 2024 to the first half of 2025, the average rate of new store openings has reached about two minimarts per day in suburban districts, towns, and communes. In addition, digital transformation is also accelerating retail operations in rural areas, as online sales platforms, in-app promotions, cashless payment methods, and livestream selling are becoming increasingly common.
TRADING STRATEGY
The stock market rose positively, reaching 1,531 points, with improved liquidity exceeding the weekly average. Capital flow tended to shift toward mid- and small-cap stocks in sectors such as financial services, industrial services, basic resources, construction, and materials. On the other hand, downward pressure appeared in certain individual stocks within the banking, chemicals, and oil & gas sectors, as well as in some VN30 blue chips. Today, the VN-Index is expected to fluctuate within the 1,525–1,540 point range.
As the market approaches its historical peak of 1,530–1,540 points, overall investor sentiment has become more cautious, and intraday volatility is to be expected. Nonetheless, capital flow remains relatively stable, showing divergence during declines and consensus during upward moves. Overall, the VN-Index is on a strong upward trend and is well-positioned to break through its historical high, targeting the next resistance zone around 1,580–1,600 points. Investors are advised to continue holding their strategic portfolios, prioritizing new purchases in fundamentally strong stocks with stable accumulation bases or strong capital support. It is recommended to avoid over-diversification and refrain from chasing stocks that have experienced sharp price increases.
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